Tuesday, 29 September 2026

Good afternoon, Rajesh

Here's how admissions are moving across all 248 centres.

Reports

Leads this month

3,862

12.4% vs last month

New leads today

214

612 not yet contacted

Follow-ups due today

1,140

386 overdue

Admissions this month

612

8.1% vs last month

Conversion rate

15.8%

1.2% pts vs last month

Fees collected

₹2.15 Cr

₹63.3 L outstanding

Weekly performance

Last 12 weeks

Weekly leads, admissions and conversion for the last 12 weeks
Label	Leads
13 Jul	785
20 Jul	795
27 Jul	874
03 Aug	886
10 Aug	908
17 Aug	827
24 Aug	907
31 Aug	872
07 Sep	929
14 Sep	988
21 Sep	1053
28 Sep	1062

Lead pipeline

18,420 leads by status

View leads

New 2,410 · 13.1%

Contacted 3,120 · 16.9%

Interested 2,680 · 14.5%

Follow-up 4,260 · 23.1%

Converted 2,910 · 15.8%

Rejected 540 · 2.9%

Not Interested 1,380 · 7.5%

Lost 1,120 · 6.1%

Regional performance

This month · all regions

Centre report

Region	Centres	Leads	Admissions	Conversion	Manager
South KeralaThiruvananthapuram, Kollam, Pathanamthitta	54	2,211	316	14.3%	Suresh Kumar
Central KeralaAlappuzha, Kottayam, Idukki, Ernakulam	68	1,834	200	10.9%	Deepa Varghese
Thrissur – PalakkadThrissur, Palakkad	41	1,918	238	12.4%	Anil Menon
MalabarMalappuram, Kozhikode, Wayanad	52	2,435	338	13.9%	Shameer Ali
North MalabarKannur, Kasaragod	33	2,463	408	16.6%	Priya Nambiar

Lead sources

Leads and conversion by source

Source report

Website Form 4,820 · 16.8% conv.

Facebook / Meta 5,140 · 11.6% conv.

Google Ads 2,260 · 17.8% conv.

WhatsApp 2,710 · 18% conv.

Walk-in 1,380 · 29.1% conv.

Phone Enquiry 1,120 · 16.8% conv.

Imported 640 · 6.6% conv.

API / Webhook 350 · 10.9% conv.

Top centres

By admissions this month

1
Changanassery Skill Centre
KTM-007Kottayam

3521% conv.
2
Kayamkulam Skill Centre
ALP-007Alappuzha

2720.9% conv.
3
Thalassery Skill Centre
KNR-004Kannur

2416% conv.
4
Kazhakkoottam Skill Centre
TVM-003Thiruvananthapuram

2014% conv.
5
Attingal Skill Centre
TVM-009Thiruvananthapuram

1920.1% conv.

Top counsellors

By admissions this month

1

Athira Suresh Thalassery Skill Centre

26289 calls
2

Dhanya Vijayan Karunagappally Skill Centre

25284 calls
3

Vishnu Prasad Attingal Skill Centre

24337 calls
4

Nimisha Raj Thiruvalla Skill Centre

22266 calls
5

Jithin George Cherthala Skill Centre

22202 calls

Needs attention

386 overdue follow-ups
Across 41 centres · oldest 6 days
612 new leads not contacted
118 older than 24 hours
7 possible duplicates to review
Detected in the last 48 hours
₹18.5 L in overdue fees
312 admissions past due date
1 webhook failing
portal.edulead.example.com · 503

Latest leads

Newest enquiries across all centres

View all leads

Lead	Course	Centre	Source	Status	Next follow-up	Counsellor	Actions
Midhun Babu +91 75039 65986	HNTHardware & Networking Technician	EKM-007	Website Form	New	Overdue: Today, 1:00 PM	Rahul Das	View details Edit
Afsal Anand +91 81006 86166	GDMGraphic Design & Multimedia	ALP-007	Website Form	Converted	—	Gayathri Devi	View details Edit
Kiran Thomas +91 96175 48720	TALLY-GSTTally Prime with GST	MLP-003	Website Form	Converted	—	Akhil Raj	View details Edit
Ashik Babu +91 98157 60542	DMPDigital Marketing Professional	EKM-004	Facebook / Meta	New	06 Oct, 2:00 PM	Fathima Rasheed	View details Edit
Hrithik Shafi +91 95138 51239	CCA-OACertificate in Computer Applications & Office Automation	EKM-007	Website Form	New	Today, 2:00 PM	Rahul Das	View details Edit
Fathima Pillai +91 94720 74746	SESSSpoken English & Soft Skills	EKM-013	Google Ads	Follow-up	04 Oct, 11:00 AM	Basil Kuriakose	View details Edit
Nikhil Nasrin +91 98674 00187	PYDAPython Programming & Data Analytics	TVM-009	Facebook / Meta	Not Interested	—	Soumya Pradeep	View details Edit